Get those hoodies out again! No, not that old sweatshirt from your college days! We are referring to new versions with designer status. Ever since authenticity and core values have become buzzwords (the Paris collection Vètement kind of started it) there have been creative new interpretations of the “hoodie”. And now they are showing up on the street in the fashion capitals often accessorized with status logo bags.
1. Copenhagen Street/IMAXtree 2. Paris Street/IMAXtree
New materials and/or decorative imprints propel hooded sweats into the fashion arena
3. London Street/IMAXtree 4. Stockholm Street/IMAXtree
A cool leather jacket covers an equally cool sweatshirt with interesting stripe details, and when it gets seriously cold there are polar fleece hoodies…newest when featuring screen-printed portraits
5. London Street/IMAXtree 6. Mercedes – Milan Retail
Back to basic grey sweats that lend extra warmth to a coral zip front jacket. Or, for him basics as well, but note the discreet logo…Mercedes no less
7. KWay – Milan Retail 8. New York Street/IMAXtree
Hoodies with a little or a lot of colour! Either a cozy, furry zip front jacket or an all-in-one hot pink jumpsuit
9. Larisa Lobanova
Strictly casual, strictly contemporary drawstring dresses with hoods and messages printed on the back…strictly urban cool!